Rapid Casino

Within the iGaming industry, many brands have that promise of a fast website with rapid deposits and withdrawals. Usually, they use a very similar visual identity, with slanted fonts and speed lines. The operator PressEnter Group already had their very successful brand Nitro Casino, so when they got the name and domain Rapid Casino, it was an opportunity for doing something different. 

1,2,3… Withdraw! Playing around with those classic standoff duel scenes from cowboy movies, I was in charge of the branding and developed the concept around the wild west theme. After defining the visual style, we had the collaboration of an illustrator and the video production company Pure Media to produce a short film and illustrations that were used across the website and marketing campaigns.